Shanghai Managent Science 2016 Issue 5 Empirical Study on the Factors Influencing Purchase Intention of Retailer Private Brand

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Shanghai Managent Science
1005-9679
2016 Issue 5

Empirical Study on the Factors Influencing Purchase Intention of Retailer Private Brand
Huo Jiazhen;,Ma Xiaoyi;

..............page:1-11

Empirical Study on 4I Principle of Brand Marketing under the Background of Social Media
Zhang Naiying;,Cai Yu;

..............page:12-17

The application of JS pricing strategy in an enterprise based on consumer price perception
Shen Heng;

..............page:18-26

Study on Consumer Acceptance Degree, Purchase Intention and Payment Willingness of Genetically Modified Product
Tian Mi;,Zhao Zijian;,Yu Leng;

..............page:27-35

Research on promoting the brand competitiveness of Chinese catering enterprises
Shen Zidan;

..............page:36-43

The enlightenment of new evolutionary theory on the research of maritime trade in services
Zhao Changping;,He Xuemin;

..............page:44-47

A QFD Based Analysis of Smartphones by Using Extended FMEA Method
Zha Yi;,You Xiaoyue;

..............page:48-52

Study on the Strategies of Cost Control and the Path of Risk Control for P2P Network Lending Platform
Zhang Ying;,Gong Dandan;

..............page:53-57

Research on the Vehicle and Dock Synchronized Scheduling Problem
Ma Jianghao;,Yao Mingshan;,Zhao Lei;,Zhu Daoli;

..............page:58-63

Research on Process Control Model of Multi-project Management Based on Relation Entropy Grade Method
Cao Panpan;,Bai Sijun;,Guo Yuntao;

..............page:64-67

The Impact of Institutional Investors' Investment Period on Stock Price Volatility
Jiang Jiaxun;,Yang Chaojun;

..............page:68-73

Research on the Relationship between Information content and Return Synchronicity in Chinese Stock Market——Evidence From the Underpricing of Seasoned Equity Offerings
Gao Yufei;

..............page:74-78

Research on corporate governance and stock price synchronicity of evidence Chinese listed companies
Zhao Xueyue;

..............page:79-83

Research on Mergers & Acquisitions Based on Enhancing the Core Competitiveness——A case study of Zhejiang Longsen
Jin Huihong;,Miao Yuding;

..............page:84-87

The influence of individual occupational commitment and organizational commitment on career development in crisis situation
Shen Hong;

..............page:88-96

Performance Goal Orientation and Employee Creativity: The Role of Perceived Innovative Culture
Liang Bingqing;,Gu Qinxuan;

..............page:97-104

ying xiang yin zi zuo yi
wang fang hua ;

..............page:封2

The influence of emotion on cross period decision making behavior
Jia Sixue;

..............page:105-109

Research on the design of floating salary incentive
Yang Jianping;,Liu Qunqun;

..............page:110-113

Research on the Tourism Talents Training Mode Based on the Principle of Feedback Control
Cao Yuwei;,Wu Bangtao;

..............page:114-118

Research on the promotion of global urban innovation competence——a case study of New York
Le Jia'ang;

..............page:119-121

Research on the applicability of case study in classroom teaching and network teaching
Lv Xin;,Bai Luming;

..............page:122-124,封3